Chapter 2234: Ways to Make Money

Doing business and being at odds with money is undoubtedly a very foolish thing.

Zhao Fusheng was naturally not that kind of fool.

He also knew that in any business, promotion is always the most important; generally speaking, the quality of promotion directly affects success or failure.

The saying 'good wine needs no bush' is, frankly, only a special case, and it requires a long time to accumulate a reputation. To put it bluntly, how fragrant must your wine be to waft out of a deep alley?

From this perspective, it's actually quite fair: either spend time or spend money. If you neither spend money nor want to waste time, even a genius would be useless.

You still have to accept defeat when you lose.

The reason Future Real Estate hadn't developed so quickly was, to a large extent, due to this reason.

And now, Zhao Fusheng's approach was actually very simple: throw money at it.

People are animals that love to join in the fun, especially in an era where the internet is increasingly developed.

"Why did you suddenly change your mind?"

Zheng Yao asked Zhao Fusheng in confusion.

Having known each other for so long, she really knew Zhao Fusheng's character well. To be honest, Zhao Fusheng had never really cared about the real estate industry, and consequently, the top management of Future Group, including Zheng Yao, hadn't paid much attention to the real estate company.

Otherwise, the current situation wouldn't have occurred.

Zhao Fusheng smiled upon hearing this: "I just realized I had thought this industry was too simple before."

Then he said to Zheng Yao: "It's decided. Make the arrangements, and do it quickly."

"Okay, don't worry."

Zheng Yao naturally had no objections.

She wasn't stupid either. The real estate industry was clearly on the rise, and Future Group had the opportunity to get a piece of the pie, especially since they had already laid the groundwork. Naturally, they had to seize the opportunity.

Not long after Zheng Yao left, Dong Chenxi arrived.

"In such a hurry."

As soon as she saw Zhao Fusheng, Dong Chenxi asked curiously: "What's up? You haven't done anything bad, have you?"

Zhao Fusheng glared at her: "What bad things could I do? I'm telling you, Future Investments needs to prepare at least three billion yuan for Future Real Estate. Any problems?"

"No problem."

Dong Chenxi shook her head directly: "Money isn't the issue. The issue is, what do you plan to do?"

"Invest in real estate, of course."

Zhao Fusheng explained.

Dong Chenxi looked at him speechlessly, with a cold smile: "Heh..."

"What, something wrong?"

Zhao Fusheng looked at Dong Chenxi's expression and asked curiously.

Intuition told him that since Dong Chenxi had this reaction, something must be off.

"You really are..."

Dong Chenxi shook her head helplessly: "Do you think that running a real estate company just means I give them money, and they go apply for bank loans?"

"Isn't it?"

Zhao Fusheng blinked his eyes and asked curiously.

Dong Chenxi laughed helplessly.

Seeing her reaction, Zhao Fusheng knew he was out of his depth.

"How about this: I'll contact the people at Future Real Estate myself, and you stay out of it, okay?" Dong Chenxi said directly to Zhao Fusheng.

Zhao Fusheng was stunned, then laughed and nodded: "Alright, do it your way."

He had no objection to Dong Chenxi's reaction. He didn't understand the operational model of the real estate industry anyway. Since Dong Chenxi had a way, he would just follow her lead.

……

……

In the end, regarding Future Real Estate, Zhao Fusheng still set the general direction.

As for the specific execution, it was naturally up to Dong Chenxi and the others.

Time passed in the blink of an eye, and it was the spring of 2010.

Under Zhao Fusheng's leadership, the Future Group continued to develop steadily.

One had to admit that often, when a company reached a certain level, the phrase 'too big to handle' was not necessarily pejorative; it could become a compliment.

Just like the Future Group now.

Future Film and Television had successfully gone public and continuously ventured into many sectors of the film and television industry, becoming a leader among private film and television capital in the country.

In Ye Jing's words, unless the authorities openly suppressed it, Future Film and Television would not face problems.

As for Future Technology, one had to admit that Zhou Nianzu was indeed exceptionally capable.

Within just a few months of taking over the company, he quickly led Future Technology onto the right track. He sorted out the company's current projects, categorizing and integrating them one by one. In Zhou Nianzu's words, since Zhao Fusheng trusted him, he would make Future Technology the largest subsidiary of the Future Group, rather than a money-devouring beast that needed the group to transfuse funds every time it undertook a big project.

Dong Guoxiang fully supported this idea.

To be honest, from the beginning to now, Dong Guoxiang had always held a grudge.

Others might not know, but he was well aware that when the Future Group was founded, its first pot of gold came from the prototype of Future Technology—that studio.

Yet now, every time Future Technology undertook a big project, it was short of funds and needed Future Investment or the group headquarters to transfuse capital. This had been a sore point for Dong Guoxiang.

He didn't care what others thought of him, but he didn't want others to feel that Future Technology, which Zhao Fusheng had always valued and placed high hopes on, had truly become a burden to the group.

As for Future Investment and Future Advertising, there was no need to mention them. As the group's main pillars, the development of these two subsidiaries was actually what Zhao Fusheng was most at ease about.

As for Future Real Estate, because of the auction of the Wangjing plot, it had become famous overnight and finally gained a reputation in the industry.

Everyone knew that Future Real Estate was not short of money.

More importantly, some had guessed Zhao Fusheng's identity and knew that it was Zhao Fusheng himself who had personally bid against Pan Ren that day.

What did this mean?

It meant that as long as Zhao Fusheng was willing, he could mobilize more funds into this industry.

Even established real estate companies like Vantone Real Estate had to admit that when it came to money, they might not necessarily be able to outdo Zhao Fusheng.

"You're not really planning to stir up trouble in the real estate sector, are you?"

When Xue Yuanfang heard the news, he even called Zhao Fusheng specifically: "If you're planning that, then I'll raise some money later and join you."

"Don't."

Zhao Fusheng shook his head and directly refused him: "If you want to make money, do it like before—raise money, and I'll find projects for you to invest in. But don't touch real estate."

"Huh?"

Xue Yuanfang was taken aback, then realized that Zhao Fusheng clearly had concerns.

In fact, Zhao Fusheng not only had concerns but also worried that this matter would affect Xue Yuanfang's reputation.

To be honest, he had known Xue Yuanfang for quite some time, and their relationship was there. Although they were not close friends, Zhao Fusheng was quite satisfied with Xue Yuanfang as a person. He didn't want Xue Yuanfang to bear a bad name because of this.

After all, few people in the real estate business had a good reputation.

Moreover, with Xue Yuanfang's family background, Zhao Fusheng really didn't want him to get into trouble.

Besides, with his own foresight, there were plenty of opportunities to make money; why wade into muddy waters?

Since he insisted, Xue Yuanfang didn't ask further and had to let it go.

The next day, that guy Tan Kaixuan called Zhao Fusheng and asked about something.

"Over in China, have pre-sales for the iPhone already started?"

Tan Kaixuan said to Zhao Fusheng.

Zhao Fusheng then remembered that at this time, smartphones were just starting to become popular.

Thinking of this, a smile appeared at the corner of his mouth. Wasn't this the money-making channel Xue Yuanfang wanted?